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AppsFlyer

Attributes mobile app installs and in-app events to ad sources, routes users via deep links, and filters fraudulent traffic.
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At a glanceswept Oct 22, 2026

≈ 102kvisits/mo

Widely used · estimate, read Oct 13, 2026

For
Mobile app marketing teams measuring attribution and ROI across app, web and connected TV channels
Company
since 2011per Wikidata
Used for
  • measure installs and revenue across mobile, web and CTV
  • route users from email and social into in-app content
  • block fake installs and bot traffic in real time
Worth knowingcomputed from what we read · each with its source
  • Used more than 98% of the 2,073 tools on its shelfINITE Atlas →
  • On the web since 2011, older than 96% of its shelfINITE Atlas
The companyeach fact with its source · read Oct 15, 2026
Alternatives in Developer toolsby use, among tools still maintained

Figure and bar: visits/mo, estimate · year: online since

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Questions this page answers
  • What is AppsFlyer?

    Attributes mobile app installs and in-app events to ad sources, routes users via deep links, and filters fraudulent traffic. It is listed in the Atlas under Developer tools.

  • Who is AppsFlyer for?

    Mobile app marketing teams measuring attribution and ROI across app, web and connected TV channels

  • Do people use AppsFlyer?

    Widely used: ≈ 102k visits/mo · estimate, 2026-10.

  • What are alternatives to AppsFlyer?

    In Developer tools, by use: Singular, Grovs, WarpLink.

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