Data controller and contact
The data controller responsible for your personal data is INITE AI. You can contact us at the email or address provided on our website for any privacy-related requests or questions.
For EU/EEA residents, you may also contact our representative or your local data protection authority if you believe your rights have not been respected.
Data we collect
We collect only the data necessary to provide and improve our services:
• Account and profile data: name, email, company name, job title, and similar information you provide when registering or using our services.
• Usage and product data: how you use our platform (e.g. diagnostic answers, reports, feature usage) to deliver functionality and improve our product.
• Technical and device data: IP address, browser type, device type, and log data for security, analytics, and troubleshooting.
• Cookies and similar technologies: we use essential, functional, and analytics cookies as described in our Cookie notice. You can manage preferences via our cookie banner or browser settings.
Legal basis (EU/EEA/UK)
Where required by law, we process your data on the following bases:
• Contract: to perform our agreement with you (e.g. providing the service, support).
• Legitimate interests: to operate, secure, and improve our services, and to communicate with you in a relevant way, where not overridden by your rights.
• Consent: where we rely on consent (e.g. marketing, non-essential cookies), you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.
• Legal obligation: where we must retain or disclose data to comply with law.
How we use your data
We use your data to:
• Provide, maintain, and improve our services and customer support.
• Send transactional and service-related communications.
• Personalize your experience and develop new features.
• Ensure security, prevent fraud, and enforce our terms.
• Comply with legal obligations and protect our rights.
• With your consent or where permitted by law, send marketing and product updates. You can opt out at any time.
Retention
We retain your data only as long as necessary for the purposes described in this policy or as required by law. Account and usage data are typically retained for the duration of your relationship with us and for a limited period thereafter for legal, security, or legitimate business purposes. You may request deletion of your data subject to applicable exceptions (e.g. legal hold, dispute resolution).
Sharing and subprocessors
We do not sell your personal data. We may share data with:
• Service providers (subprocessors) that help us operate our platform (e.g. hosting, email, analytics). We use only providers that commit to appropriate safeguards and, where required, standard contractual clauses or equivalent mechanisms.
• Professional advisers, regulators, or law enforcement when required by law or to protect our rights.
• Affiliates or in connection with a merger, sale, or restructuring, under confidentiality and data protection commitments.
International transfers
Your data may be processed in countries outside your residence, including the United States. When we transfer data from the EEA/UK or other restricted jurisdictions, we ensure appropriate safeguards (e.g. adequacy decisions, standard contractual clauses, or binding corporate rules) are in place as required by applicable law.
Your rights
Depending on your location, you may have the right to:
• Access and receive a copy of your personal data.
• Rectify inaccurate or incomplete data.
• Erasure ("right to be forgotten") in certain circumstances.
• Data portability (receive your data in a structured, machine-readable format).
• Object to or restrict certain processing.
• Withdraw consent where processing is based on consent.
• Lodge a complaint with a supervisory authority.
To exercise these rights, contact us using the details on our website. We will respond within the timeframe required by applicable law (e.g. one month under GDPR).
Cookies and similar technologies
We use cookies and similar technologies for essential operation, security, functionality, and analytics. You can manage your preferences via our cookie banner or your browser settings. Blocking certain cookies may affect the usability of our site. Details of the cookies we use are available in our Cookie notice or upon request.
Children
Our services are not directed at individuals under 16 (or higher where required by local law). We do not knowingly collect personal data from children. If you become aware that a child has provided us with personal data, please contact us and we will take steps to delete it.
Changes to this policy
We may update this Privacy Policy from time to time. We will post the updated version on our website and, where required by law, notify you of material changes (e.g. by email or notice in the product). The "Last updated" date at the top indicates when the policy was last revised. Continued use of our services after changes constitutes acceptance of the updated policy.