Google Analytics for ChatGPT & Claude MCP server

Which servers in the official MCP registry are Google Analytics for ChatGPT & Claude's own, whether they answer, and what they offer. A program checked each of these, nobody copied them from a product page.

read 2026-10-25

← Back to Google Analytics for ChatGPT & Claude

Whose server it is

Registry namecom.safe-mcp/google-analytics-unofficialverified in the MCP registry

The registry name sits under safe-mcp.com. The registry only lets a publisher use that namespace after proving control of the domain through DNS or HTTP.

When we asked itchecked 2026-10-25

Stateanswerschecked 2026-10-25
Tools5
Server calls itselfmarketing-mcp
Server version1.0.0
Protocol version2025-06-18

On 2026-10-25 the server answered initialize and tools/list without a sign-in. First answer in 605 ms.

Should an agent connect itNot proven either way yet

Whether its tools do the product's job has not been judged yet.
Checked on 2 of the 7 days it takes to judge reliability.

Once connected

Parameters are untyped or undescribed in 5 of 5 tools: check arguments before calling.

Said by rules from the measurements above. The likely first call is a model's pick from the tool list; read its description before relying on it.

Measured dailydaily checks: 2, the first on 2026-10-25

INITE MCP scoreafter a weeka score needs 7 daily checks: 2 so far
Answeredmeasuring2 of the 7 daily checks it takes to print a share
Median first answer674 ms
Space in an agent's context≈ 5,528 tokensthe definitions of all its tools (5), which an agent carries on every turn
Tool definitionsB · 83 of 100
Typed results5 of 5 toolsdeclared outputSchema: results come typed, read once

Parameters without a description: in 5 of 5

What an agent can do with it

not sure · Compare paid campaign return on ad spend
not sure · Draft weekly executive summaries of performance changes
not sure · Find high-traffic landing pages with weak engagement

Each of the product's use cases, put to Jev against this server's tool list: can an agent do it with these tools?

Worth a look

None of the five warning signs in these definitions.

A program checks the server once a day: initialize and tools/list, no model. Tokens are the definitions' length at about four characters a token. The grade averages six checks of every tool's name, description, schema and annotations; it says how well the tools are described, not whether they work. The score weighs what was measured and nothing else: answering (30%), doing the product's job (25%), definitions (20%), context (10%) and use (15%). A part that was not measured is left out, and a hidden instruction caps the score at 40. The state of vendors' MCP servers: method and numbers →

Tools it offers5 tools · read 2026-10-25

marketing_get_sources
Lists connected and missing GA4, Google Analytics properties, property IDs, web streams, app streams, measurement IDs, Firebase app IDs, Google Search Console sites, Bing Webmaster sites, and current analysis surface mappings. Use this…
marketing_get_catalog
Use this when the user wants to discover the canonical marketing reporting graph, available sources, supported metrics, supported dimensions, or which connectors are live today. Each source also reports a `passthrough` field describing…
marketing_get_report
Primary reporting tool for a given GA4 property or site. Use for totals, trends, and breakdowns by dimension across GA4 website traffic and app analytics, Google Search Console site traffic, and Bing Webmaster — including last-30-days…
marketing_get_funnel
Use for ordered conversion-step analysis: GA4 ordered_steps step funnels (e.g. session_start → add_to_cart → purchase) and cross-source holistic_bundle landing-page funnels joining GA4, Google Search Console, and Bing Webmaster. Covers…
marketing_manage_surface
Gets or updates persisted selectors for a website/app analysis surface. Use action='get' to inspect mappings and action='update' to persist GA4, Search Console, or Bing Webmaster selectors.

How to connect

Add the server to your MCP client config. Claude Desktop, Cursor and most other clients read this shape:

{
  "mcpServers": {
    "google-analytics-unofficial": {
      "type": "http",
      "url": "https://api.safe-mcp.com/mcp"
    }
  }
}

Add it

Claude Code, in a terminal

claude mcp add --transport http safe-mcp https://api.safe-mcp.com/mcp

Add to Cursor Add to VS Code

claude.ai, ChatGPT and other clients: add https://api.safe-mcp.com/mcp as a custom connector in the settings.

Each line is something a program found when it went looking: the registry entry, the server's own answer, a spec that parses. A missing line means we did not find it, not that it does not exist.