
URL2Ad MCP server
Which MCP servers are URL2Ad's own, from the official registry and from asking its own domain, whether they answer, and what they offer. A program checked each of these, nobody copied them from a product page.
read 2026-11-01
- Registry nameapp.url2ad/url2adverified in the MCP registry
The registry name sits under url2ad.app. The registry only lets a publisher use that namespace after proving control of the domain through DNS or HTTP.
- Stateanswerschecked 2026-11-01
- Tools3
- Server calls itselfurl2ad
- Server version1.1.0
- Protocol version2025-06-18
On 2026-11-01 the server answered initialize and tools/list without a sign-in. First answer in 61 ms.
- Its tools do turn a product page into a 15-second sound-off video ad; preview an ad free and change it once before paying, but not make feed ads in 4:5, 1:1 and 9:16 formats.
- Checked on 3 of the 7 days it takes to judge reliability.
Once connected
- For "turn a product page into a 15-second sound-off video ad", the likely first call is create_ad.
- For "preview an ad free and change it once before paying", the likely first call is create_ad.
- create_ad change data without a sign-in: anyone with the address can call them.
Said by rules from the measurements above. The likely first call is a model's pick from the tool list; read its description before relying on it.
- INITE MCP scoreafter a weeka score needs 7 daily checks: 3 so far
- What an agent can do with it2 of 3 use cases
- Answeredmeasuring3 of the 7 daily checks it takes to print a share
- Median first answer112 ms
- Space in an agent's context≈ 551 tokensthe definitions of all its tools (3), which an agent carries on every turn
- Tool definitionsA · 100 of 100
- Typed results3 of 3 toolsdeclared outputSchema: results come typed, read once
- Every tool passes all six checks.
What an agent can do with it
- can do · turn a product page into a 15-second sound-off video ad
- cannot · make feed ads in 4:5, 1:1 and 9:16 formats
- can do · preview an ad free and change it once before paying
Each of the product's use cases, put to Jev against this server's tool list: can an agent do it with these tools?
Worth a look
- Tools that change data, on a server that answers without a sign-in: create_ad
A program checks the server once a day: initialize and tools/list, no model. Tokens are the definitions' length at about four characters a token. The grade averages six checks of every tool's name, description, schema and annotations; it says how well the tools are described, not whether they work. The score weighs what was measured and nothing else: answering (25%), doing the product's job (25%), definitions (20%), context (10%), use (10%) and how readily a client connects (10%). A part that was not measured is left out, and a hidden instruction caps the score at 40. The state of vendors' MCP servers: method and numbers →
create_adStarts building a free watermarked 15-second video ad from a public web page, in the language of that page. Use it when the user asks for a video ad for their site, product, app or store. The address must be the user's own, given by them…
get_ad_statusReturns the state of an ad started with create_ad: building, preview_ready, paid, failed or unavailable, with its page link, the changes left and the reason for a failure. Use it when the user asks whether their ad is ready, or before…
request_changeRebuilds an existing ad with a change the user asked for, such as other wording, colors or images. It uses up one of the changes left, and one free change is included, so call it only when the user asked for this change, and pass their…
How to connect
Add the server to your MCP client config. Claude Desktop, Cursor and most other clients read this shape:
{
"mcpServers": {
"url2ad": {
"type": "http",
"url": "https://url2ad.app/mcp"
}
}
}Add it
Claude Code, in a terminal
claude mcp add --transport http url2ad https://url2ad.app/mcpclaude.ai, ChatGPT and other clients: add https://url2ad.app/mcp as a custom connector in the settings.
Each line is something a program found when it went looking: the registry entry, the server's own answer, a spec that parses. A missing line means we did not find it, not that it does not exist.
Before we count this visit
Analytics and ad measurement tell us which pages and which of our ads do their job: Google Analytics and Google Ads, the Meta pixel, Yandex Metrica, and one first-party id of our own. Nothing is stored until you answer, and declining changes nothing about the site.