·5 min
The AI Checkout Got Cancelled. The AI Customer Did Not.
OpenAI switched off in-chat checkout in March 2026 after five months. The protocol survived, the buying behavior survived, and the work moved back to you.
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Strategy
The numbers a board asks for, the compliance reality behind the ethics talk, why most transformation programs fail, and what agentic commerce changed once the checkout hype passed.
4 articles
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