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Identity Startup Baselayer Raises $35M to Verify Whether AI Agents Are Authorized to Transact

Short answer

Baselayer, a business-identity and fraud-verification startup, raised a $35M Series A led by M13 and launched its Agentic Identity Suite, including a 'Know Your Agent' (KYA) credential system. The credential is meant to let merchants, banks and platforms confirm an AI agent is authorized to act before allowing it to complete a purchase or transaction.

What this means for operators

If your company uses AI agents to book vendors, place orders, apply for accounts or otherwise transact with outside businesses on your behalf, this points to an emerging requirement: those agents may soon need a presentable credential proving who deployed them and what they're allowed to do, or they risk getting throttled or blocked as suspected fraud. Nothing is mandatory yet and no dominant standard exists, but companies running agentic workflows against payment processors, banks or e-commerce platforms should watch which credential schemes their vendors and partners start recognizing, since adoption cycles here run 12 to 24 months per Baselayer's own account of onboarding financial institutions and merchants.

Crunchbase News reports that Baselayer, a San Francisco startup that helps financial institutions verify businesses and assess fraud risk, has raised a $35 million Series A led by M13, with participation from Picus Capital, Torch Capital, Afore Capital and Matt Thompson of Socure. The round brings total funding to about $40 million since the company's 2023 founding, according to co-founder and CEO Jonathan Awad.

Baselayer's existing platform focuses on Know Your Business (KYB) verification, fraud detection and risk management. More than 2,000 financial institutions — over 20% of such institutions in the U.S. — use the technology, and the company says it has helped customers prevent more than $1 billion in fraud losses. Baselayer has about 50 employees across San Francisco and New York and says it reached eight-figure revenue in under two years.

Alongside the raise, Baselayer launched its Agentic Identity Suite, extending its identity network from businesses to the AI agents transacting on their behalf. The centerpiece is a system the company calls Know Your Agent (KYA), designed to determine who deployed an agent, who that agent represents, and whether it has permission to carry out a specific task. The mechanism works by issuing an authorized agent a credential it can present when attempting a purchase or interaction; a merchant, bank or platform can then use that credential to decide whether to allow the transaction.

Awad framed the problem as one of disposability: agents are often created for a single task and disappear immediately after, leaving little history for a risk provider to evaluate. "Agents spin up and they spin down," he said. Without a way to prove legitimacy, he argued, agents will either be blocked outright or resort to workarounds just to complete assigned tasks.

Baselayer is working with agent developers, payment processors, merchants and fraud-detection providers — including FIS, Prove and Socure — to issue and recognize its credential. Awad said relationships with financial institutions typically take 12 to 18 months to establish, and large merchant partnerships can take up to 24 months, though existing reseller relationships may speed things up.

M13 managing partner Karl Alomar said his view of the company shifted as AI-agent payments emerged as a category: "Every agent ultimately is going to have to be tied to something real." He said identity infrastructure for commerce was never built for software that opens accounts, moves money or enters transactions on someone else's behalf, and expects identity to become foundational infrastructure for what he calls the agentic economy.

The company acknowledges its technology does not stop a model from disregarding instructions or exploiting a vulnerability — it verifies credentials at the point of external transaction, not model behavior itself. No dominant industry standard for agent credentials currently exists.

Source: Crunchbase News

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